Masonry Industry and Building Inspectors need to get on the same page

Use this To prevent this

I've had conversations with building inspectors who have told me they advise home owners to stay away form masonry applications, stucco and stone veneer to be specific.
Why? Because they have seen too many faulty installations that created mold, stone falling off houses and water damage.

Now being in the masonry industry I found this very alarming, as my job is to inform our customers, contractors and home owners of the measurements to take now to have a healthy wall system. Stone veneer is here to stay, its beautiful, versatile and wanted by homeowners and designers. With proper installation a stone veneer application can last a lifetime.

Currently there is no building code in NJ or NY that enforce the use of a drainage system when installing stone veneer or stucco. Very few consumers are aware of the proper way to install and because these measurements add to the cost of installation, contractors will not recommend the extra expense in fear of losing the bid to a competitor.

Homeowners, you must demand your contractor follow the Masonry Veneer Manufactures Association (MVMA) guidelines. Its well worth the additional cost to protect your investment. Only use a contractor that has been trained and is current with the best practices of the industry.

Masons, help save your industry. Attend installation training on the MVMA guidelines, ask your dealer or distributor about drainage products. Educate your customers on healthy wall systems.

Please use me/InStone as a resource healthy wall systems, the MVMA guide, where to find a trained mason, product information and where to find these products.

contact me via info@instoneco.com or visit www.instoneco.com

(you can visit http://www.masonryvenner.org/ to down load the guide.) (Please know these guidelines are for stone veneer that is installed on the out side of homes/buildings. )

Select Installer program- Good for everyone

Select Installer program benefits all

In a continuing effort to increase participation in the Owens Corning Select Installers program, Instone has created an informative brochure that provides all the benefits, details and information needed to become a Select Installer.

Why should Dealers sign up masons? When you sponsor a mason you create a loyal customer, and now have qualified masons to refer to home owners and General Contractors.

Why use a Select Installer?Each mason is checked out by Owens Corning Cultures Stone for credit worthiness, quality of work going back 3 years, is instructed by Owens Corning on installation guidelines and is certified to install. You create

Whats in it for the mason? You have the backing of Owens Corning. You will receive a certificate that lets home owners know that you have meet the high standards set by an industry leader.You are now eligible for job referrals and free marketing support and co-op dollars.

To received a supply of the new Select Installer brochure please contact Instone and we will mail them on your request. Please be sure to give these out and keep them easily available to your customers. We hope that you will encourage participation and support the Select Installer program.

Thank you.

Sincerely Cathy Williams

Marketing Manager

888-467-8250

mailto:c.williams@instoneco.com