Mason get free Cultured Stone® veneer installation training

Masons, don't go into hibernation - Now is the time to work on your business
Now is the time to work on your business. Use your down time wisely.
Here is a check list of FREE and really cheap ways to increase leads, your credentials and knowledge.
Training: This time of year many manufactures of various masonry products conduct training on product installation and provide certifications. Contact your dealer, distributor or call the manufacture direct to find out about any training classes available in your area. Many conduct on line training webinars. The more certifications you have will increase your expertise and credibility with possible customers. In add will give you certification and that will get you listed on their contactor list for leads.
Build more Business Relationships and strengthen existing: Stop in and visit pool contractors, remodeling companies and other types of business that might refer their customers to you or use you as a sub contractor. Inform your existing contacts of any new services you provide and new products that will be an enhancement to their business.
Get a website: If you do not have a website get one FAST!. You are missing a lot of potential business if you can't be found online. Websites are not that expensive anymore. If you have a young person in your household chances are they can use a do-it-yourself website builder to get you online fast with little or no investment.
Get listed & Get Found: Contact manufactures and asked to be added to their masonry contractors directory on their website. Sign up for free on-line business listings.
go to www.Getlisted.org - this site will help you post your website to multiple listing sites like Google Places, Yahoo Local, Yelp and more.
Don't forget Social Media: Facebook, LinkedIn, Twitter these can be a contractors best tool for find leads as the best lead is a referral form family, friends, and customers social media is the way you can stay connected an in their minds.
Lastly, and most importantly email and business cards. I am always surprised by the number of mason contractors who don't even have an email address. The entire universe communicates view email. There is no excuse they are free. you can sign up for one with www.yahoo.com and google.com.
Business cards get them, make sure you have an email, cell & office phone and website address on the cards. Keep plenty of cards on hand at all times.
Should you like to learn more about this topic please contact me.
click here to sign up for Isokern Fireplace Installation Training

• Instone invites you to attend an important day of training and discussion on issues surrounding the masonry industry today;
  • The new MVMA installation guide lines and how it will impact your business.
  • A total on the wall installation solution.
  • What measures to take now to protect the industry from the negative fallout
  surrounding faulty installations
  • Importance of delivering the same message of the new installation instructions
  
  information on the latest new product from:
  • Owens Corning Cultured Stone® • FireRock
  • StoneTransitions™ • Spider Lath
  • Keene™ • Semco
  
  The event will include:
  • Installation demonstration / Product training seminars
  • Guest Speaker from the MVMA
  • Lunch
  • Door prizes & participation gifts
  We encourage you to bring your employees, masons and contractors to this very important event. Architectural community welcomed
  
  • Instone Masonry Training & Vendor Day
  • Tuesday February 1st 2011
  • 10 am to 3 pm
  Location:
  Hilton Garden Inn
  800 Route 130 South Hamilton, NJ
  
  There is no cost to attend but registration is required. Please fill out the registration form found on the back of this flyer and return no later than 1/25/2010. For more information please contact Cathy Williams 888-467-8250 c.williams@instoneco.com
  
  *Special rates have been secured at Hilton Garden Inn Hamilton NJ 609-585-6789 please contact direct to book accommodations
  
  
  

Instone
Introduces SpiderLath, the future of lath.
Instone brings you another high quality, innovated masonry product that will increase your masonry market share. To learn more and for a sample call Instone today 888-467-8250 or email info@instoneco.com

Easier to handle
Weighing in at only 22 LBS per roll and 4’ x 75’, 300 sq ft. Each Spiderlath roll is comparable to 18 pieces of metal lath.
Easy to cut
SpiderLath cuts with a blade, knife or scissor.
Eliminate the painful cuts from the razor sharp edges of metal lath.

Cleaner Healthier Wall System using Spiderlath.
Attaching conventional metal lath will create thousands of tear holes in the vapor barrier, with Spiderlath 1/4 nailing strip seals around the fastener holes sealing moister penetration reducing mold and mildew.

Corrosion Free No Rust

Code Approved ICC-ES AC 275

Backed by a 50 Year Warranty

Instone expands into the Midwest

Istone
Instone expands into Midwest market – becoming one of the largest US distributors of masonry products…
Instone moves into the Midwest market place with the acquisition of Hearth and Home Technologies building materials division, making Instone one of the largest masonry wholesale distributors covering the Mid-Atlantic, Northeast and the Midwest United States.
Alsip, Ill , February 23, 2010: Instone, a New Jersey based company who is one of the largest wholesale distributor of Owens Corning Cultured Stone® in the United States, distributing from Maine to Virginia, now moves into the Midwest market with the acquisition of the Hearth & Home Technologies Alsip building materials distribution center. When Hearth & Home Technologies became available for sale, Gordon Strout President and CEO of Instone saw the opportunity as vital to the continued growth of the company. “In spite of the sluggish economy this was an opportunity to position ourselves in a market place with huge growth potential” said Strout. “We may never see housing starts as in 2006 but we are confident that the market is returning to a level that will allow for growth opportunity and being in this region is how we plan on accomplish this” remarks Strout.
This as an opportunity for Intone to move into the mid-west market and looks to duplicate the success it has seen in the east.. Owens Corning Cultured® Stone Division supports the acquisition and the entrance into this new market by Instone. “We have a strong platform to build off of, our staff out of Chicago has built a wonderful masonry distribution business over the past 25 years with Cultured Stone® and other key suppliers. We look forward to the opportunity to build upon this heritage.”
Heading up the Instone Midwest Region will be Kevin Grotke. Kevin joins Instone after spending the past 10 years at Owens Corning in various Operational, Sales and Marketing roles for the Cultured Stone® business. Kevin looks to build upon the strong relationship between the dealers in this market, Owens Corning and other strategic suppliers for success.
Instone is Headquartered in Millstone Township NJ for more information on Instone Please visit http://www.instoneco.com/ or please contact Cathy Williams Marketing Manager of Instone 888-467-8250 c.williams@instoneco.com

Building Products Leader Owens Corning Masonry Products, LLC Introduces ProStone™ Manufactured Stone Veneer: Designed to Help Builders Succeed in a Sl

Building Products Leader Owens Corning Masonry Products, LLC Introduces ProStone™ Manufactured Stone Veneer: Designed to Help Builders Succeed in a Slowing Market.

New product line delivers quality, affordability and compliance with stringent AC-51 codes
ORLANDO, Fla., Feb. 13 /PRNewswire-FirstCall/ -- Owens Corning (NYSE: OC) Masonry Products, LLC, introduces ProStone™, a new line of value engineered manufactured stone veneer products ideally suited to meet the pressures of today's challenging market. ProStone™ provides a quality stone veneer option for use where affordability is a major consideration.
"More than ever, builders need solutions that help them add beauty, substance and affordable differentiating features -- without compromising quality," said Chuck Stein, president of the Owens Corning Masonry Products Business. "ProStone™ is the newest product line to join the company's expanding family of manufactured stone products nationally and internationally for both trade professionals and do-it-yourselfers."
Manufactured to comply with all major building codes including AC-51, ProStone™ products are available in more than a dozen different color and texture combinations to complement a wide variety of design options and architectural styles. The products are backed with a 25-year warranty from Owens Corning Masonry Products, LLC.
"With the cost of land and labor increasing, finding ways to keep projects affordable is more of a challenge," said Joe Landolfi, president of Vegas Valley Construction. "We priced three brands of manufactured stone for The Village shopping center, a high-end, 73,000 square foot project. By selecting ProStone™ manufactured stone we were able to incorporate the rich, refined look of stone at a significant savings while ensuring the quality I look for in manufactured stone."
The ProStone™ brand of manufactured stone is available through an established nationwide network of dealers and distributors for Owens Corning Masonry Products. To learn more, visit http://www.instoneco.com/.
About Owens Corning
Owens Corning (NYSE: OC) is a world leader in building materials systems and composite solutions. A Fortune 500 company for 53 consecutive years, Owens Corning people redefine what is possible each day to deliver high-quality products and services ranging from insulation, roofing and masonry products, to glass composite materials used in transportation, electronics, telecommunications and other high-performance applications. Founded in 1938, Owens Corning is a market-leading innovator of glass fiber technology with sales of $6.5 billion in 2006 and 20,000 employees in 30 countries. Additional information is available at http://www.owenscorning.com/.
SOURCE: Owens Corning Masonry Products, LLC
1-888-467-8250

Bringing you up to date on the world of Masonry

Owens Corning ProStone® ;
Shows new colors in current textures and a new texture, Easy Fit Savannah Ledgestone.
ProStone gets rave reviews; Mr. Sal Picone, Picone Stone and Firepalces and Ron Zisko, East Coast Fireplaces, with each over thirty years experience with Cultured Stone®, have both sold and installed ProStone® and agree that the finished look of ProStone® is virtually identical to Cultured Stone® and the ease of installation only enhances the value of ProStone®. Mr. Picone states that the masons, “quite frankly, are thrilled with ProStone®”.
If you are not already marketing ProStone®, it is the solution that you have been waiting for, the true look and feel of stone at affordable prices.

ArcCast – Architectural PreCast Products;
In response to ever growing demand for design solutions that incorporates the classic look of natural stone, ArcCast has created pre-cast accessories to meet your needs. If the standard line does not meet all your needs, chances are ArcCast can custom design a product to meet your requirements.

Fire Rock Pre-Engineered Fireplace Kits;
Fire Rock is a simple way to build a high-end all-masonry fireplace and chimney. This smartly designed system installs in a matter of hours for less than half the cost of a traditional brick & mortar fireplace.

Napa Valley Cast Stone – Select Cast Wall & Pier Cap systems;
This is the newest line we have added to our growing list of products we currently inventory.Napa Valley Cast Wall & Pier Caps offer on-time, on-budget solutions for all your wall and pier cap needs. Select Cast Wall & Pier Caps systems have been architect approved and mason tested for size and weight. Our colors have been matched to the most specified stucco, Cultured Stone®, and block colors to insure cap materials that are perfect for today’s wall cap needs.

In the up coming months Instone will be introducing additional new products, our goal is to be your one stop supplier for all your thin veneer requirements, be it manufactured or natural.

Thank you for your business and continued support. If you have any questions, please contact us.

Cathy Williams - Marketing Manager
Direct: 888.467.8250
email: c.williams@instoneco.com
website: http://www.instoneco.com/